Sovereign, Permai Park
Pusat Bandar Putra Permai is the latest parcel of land in the Puchong – Seri Kembangan area to be developed by the Equine Group. The first development for them in this area was their flagship Equine Park, with their beautifully architectured, public amenities and Alice Smith International School. Equine Park now is fully developed, with the exception of some bungalow and semi-D lots at one end. Then came Putra Permai, with their more affordable homes. This has a reasonably vibrant commercial area (with a drive-in McDonalds) and the Equine Home Gallery.
And then we have Permai Park, which is actually divided into two distinct portions by the Puchong-Seri Kembangan road. This road has, in recent years become an important artery of transport, spurred on by numerous development along this road, like the aforementioned three projects by the Equine Group, the more affordable Lestari Puchong (by Talam), Kota Perdana, Pinggiran Putra, and Taman Universiti Indah, to name a few. Further in there’s the almost completed Desaminium Park (read our review here).
On the southern side of the main road, there’s a larger commercial area, and the massive Bazaar Rakyat and the commercial centre Permai Square, not to mention the Pusat Borong Selangor (Selangor Wholesale Market). The residential area is almost fully developed, save for some bungalow units. On the northern divide bordering Puchong, there is a smaller commercial area, and more houses.
It is here they have launched Sovereign(and the connection would be…?), a phase of Semi-D units. In the mess of competing developers in this area, the Equine Group has risen above its competitors as the best developer in the whole area near the landmark Pasar Borong Selangor, although when compared to the likes of Talam’s Lestari Puchong, it doesn’t take much to do better.
Accessibility is a minor issue here. It is near Puchong town center and the southern landmarks like Putrajaya, Cyberjaya and Kajang, but going to KL might be a problem. You can either go to the congested Seri Kembangan old town or use the Besraya near UPM. But to overcome this, the developer is building a bus depot / transportation centre, however you need to go a distance to make a ‘U’ turn just to cross the main road.
For this double-storey phase, the developer is provided gated and guarded features, perimeter fencing with 24-hour close circuit surveillance system via Internet. The quality of the finishing is also upmarket, with clay bricks (sad how this basic building material has become a ‘luxury’. For more info, read our write-up here).
The semi-D unit is set on a 40’ x 80’ lot, and the built-up is 3034sq.ft, with 4+1 rooms. There not much to complain about the internal layout here. The added feature is a courtyard in the entrance foyer (outside the house) and can be seen through a glass window from the living and the master bedroom above. Nice touch. The dry kitchen is quite narrow (or should we say, oddly shaped), and the wet kitchen is small.
Upstairs, there a large family room. Bedroom 2 & 3 share a bath, and bedroom three is a bit unconventional in shape (read ‘odd’) with some wasted space. The master bedroom has a large balcony which they call a ‘deck’, with a planter box. This should appeal to those who love to sit there in the evening watching sunsets. The attached bath for the master is quite small.
A little bit about the pricing. We feel that starting at RM488k, its rather reasonable considering that Permai Park, Equine Park and Putra Permai are almost fully developed with some good facilities and amenities. However, the whole area’s image isn’t exactly fantastic especially in the perception of investors, probably because of some nearby projects with less than stellar finish quality, and the proximity to Serdang and Seri Kembangan new village. Many people we know try to avoid that area due to numerous reasons.
Across all of Equine’s projects here, the quality is slightly chequered, but we feel Sovereign, being a slightly upmarket gated and guarded phase would have an above average quality of finish.
But as a whole, we kind of like the design and pricing, not too excited about the location and price appreciation.
| Project Name | Sovereign | |
| Location | Putra PermaDesa ParkCity | |
| Description | Gated & guarded semi-D development on leasehold land | |
| Land type | 99-year Leasehold | |
| Price | RM488,000 to RM811,182 | |
| Land Encumbrances | AMFinance Bhd. | |
| Lot size | 40’ x 80’ | |
| Unit size | 3,034sq.ft | |
| No of units | 102 | |
| Launch Date | currently available | |
| Expected Completion | June 2007 | |
| Developer | Tujuan Ehsan Sdn. Bhd. (Subsidiary of the Equine Group) |
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| Contact | 03 – 8945 7878 |




Yes it is true that the area had boomed and with Jusco Serdang coming soon, it will become another PUCHONG. House price will rise. But the main hindrance is still with TALAM project nearby. See this developer don’t really care the road and it is all mess up inside the township. Equine is the best in area but TALAM is dragging everybody down. The new project is close to TALAM project which is horrible and like a ghost town.
Comment by lee — October 26, 2005 @ 2:04 am
Yes it is true that the area had boomed and with Jusco Serdang coming soon, it will become another PUCHONG. House price will rise. But the main hindrance is still with TALAM project nearby. See this developer don’t really care the road and it is all mess up inside the township. Equine is the best in area but TALAM is dragging everybody down. The new project is close to TALAM project which is horrible and like a ghost town.
Comment by lee — October 26, 2005 @ 2:04 am
some buyers have also voiced concerned over the many many unfinished bungalow lots in lestari puchong. they seemed almost completed, but not handed over. Anyone know why?
Comment by Administrator — October 26, 2005 @ 2:09 am
i agreed this area will boomed very soon . unfinished bungalow is located in Lestari Perdana not Lestari Puchong
Comment by chua — November 21, 2005 @ 1:51 pm
interest in a single storey link house and to view online, is it possible?
Comment by charles chou — February 20, 2006 @ 9:46 pm
I am looking for a house in Cheras area. Any suggestion ?
Comment by Ben Lim — April 13, 2006 @ 11:58 pm
I know some great houses on sale in Cheras area. Personally I think Taman Midah is the best location. It’s the closest to the city and adjacent to all major highways.
Comment by Shelly Kau — August 1, 2006 @ 1:43 pm
Does any one of you know how to search for a single storey house with leasehold in Equine Park?
Comment by ck — August 13, 2006 @ 3:20 am
Hi, lets visit our community of Bandar Putra Permai at http://www.putrapermai.net
Comment by idx — September 26, 2009 @ 8:53 am