PJ8 by IJM Properties Spotted on Adsense
The other day we noticed this advertisement here:
If you can’t see it clearly, it’s actually IJM Properties advertising their recently launched PJ8 office suites and serviced apartments in Petaling Jaya. You can read a short write up here.
We applaud IJM Properties for moving into new areas of advertising such as Google Adsense. Adsense is a program for websites to display advertisement (link ads and picture ads) that are relevant to the content of the webpage to reach out the desired market segment. So, naturally, the PJ8 advertisement will appear in property websites like this one.
Instead of relying on traditional advertising mediums like billboards and print ads only, developers should also explore the possibility of advertising on the Internet, where the exposure in far greater at a fraction of the cost.
For further reading on IJM Properties, you might want to check out this posting, too.
Oh yes, congrats on getting new ads! I do notice topics on Msian property certainly lack choices of ads from AdSense. For time being, the few I know are fullhouse.com.my and iproperty.com.my, so this PJ8 is a great addition! Any chance to know how much this new ads pays?
Comment by my44 — January 13, 2006 @ 4:47 am
we have no way of knowing how much the ad pays, it depends on the advertiser really. more companies should seriously consider internet advertising…
Comment by Administrator — January 13, 2006 @ 10:02 pm
True. I have quite some interest about writing esp on Msian properties, but honestly, I do notice that the targeted ads for Msian real estate is very little at best. I’ll probably wait for a few while before I do property website. Better concentrate on travels/tourism for now.
Comment by my44 — January 15, 2006 @ 12:02 am