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March 17, 2007

Pertama Residency Designer Suites, Cheras

Filed under: Developers, New Launches

This project will be officially launched tomorrow, but units are available during the current soft launch. Actually judging from MAPEX last week, there are quite a few new condo launches in the Cheras area, and this is one of them. Usually Cheras is, well, you know, off the radar most people, given that it is such a matured market that is almost fully developed over the last 4 decades.

But now, quite a few developers are developing some the pockets of empty land which mostly have been left idle over the years, just like this piece. Some time back, there was a plan to build an office block, but now the developer has decided to go with the serviced apartment route. Location is easily recognizable, right at the junction of Jalan Loke Yew and Jalan Cheras, just next to the existing Shell station. It is also very near other Cheras landmarks like Leisure Mall, the Badminton Hall, Courts Mammoth and of course, Menara PGRM (where the sales office is located).

Pertama Residency is actually on a small plot of land. The ground floor is taken up by shops, which we mention before a trend that is getting more popular these days. Above the shopping mall, there are about 5 levels of parking bay, then a level of common facilities. After that there are 13 floors of apartments.

There are 312 units available here, with a massive 24 units per floor. But the concept here is that there is only one type of unit available, a small studio unit about 610sq.ft. There is an option of unit with balcony or without balcony, it is actually a very narrow balcony that isn’t really wide enough to do much. All units face one of two direction, facing KL or Cheras. You can guess which is more popular.

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The units come fully furnished – perhaps one of the most completely done up we’ve seen so far. In fact, everything you see in the show unit is given together with the unit, except the loose decoration. What is given is the living & bedroom furniture, kitchen cabinets, plaster ceiling and lighting, two units of air-conditioning and all the fittings in the bathroom. We really liked the ID done to the place, you practically can pack only just your clothes in a suitcase and move in. Of course, all this is already priced into the unit, whether they call it ‘complimentary’ or ‘free’ or whatever.

The bathroom is exceptionally nice, with a touch of contemporary designs – the toilet is completely glass-walled (for the ultimate voyeuristic experience) and fittings are attractive, including the glass basin and jacuzzi. But anyway, different strokes for different folks.

There are larger penthouse units available, but we were told they’ve been sold out.

The common floor has a sky lounge bar, they kept telling us it’s quite lavish, and the usual common facilities that service apartments have.

The units start from RM179k onwards, which comes to about RM300psf inclusive of the furnishings. This is a bit on the high side, but we suppose you have to look at the location, with it’s close proximity to KLCC and Bukit Bintang, plus you are also paying for the furnishing. Which by the way, you have to take it, and unless you spend more money replacing it to suit your taste, you’ll have the exact looking unit as all your neighbours. Please also bear in mind the price does not include a parking bay, you have a choice of buying at (at a separate cost) or renting it. The third option is to fight for free parking along the road with hundreds of other folks.

Maintenance fee is 25sen psf, which is also on the high side for such a small building and facilities. With this kind of fee (RM150), people usually expect above average services and maintenance, so it better be.

For the time being, the developers are throwing a free TV for every purchase.

With the studio concept, they are obviously target the young, urban, mobile market, who are looking for convenience and proximity to the city. No clutter like families to fill the house. With this is mind, they made a decent product, and the response so far looks promising. We also like that it’s only 312 units, attracting both owners and investors alike. On the downside, no parking. Also, the pricing is expensive.

This is the first residential project for the developers, although they are active in developing commercial lots like USJ Nine19en and Digital Mall in Section 14 PJ.

Project Name Pertama Residency
Location Cheras, KL
Description serviced designer suites in Cheras
Land type Leasehold
Encumbrances Encumbered to AmBank
Land size about 1.5acres
Price from RM178,880 to RM198,880
(average about RM300psf)
Unit size about 610sq.ft.(penthouses also available but sold out)
No of units 312
Launch Date now available
Expected Completion 3 years after SPA.
Developer Evolusi Bina Sdn. Bhd.
(subsidiary of SM Land Group)
Contact 03 – 9287 1199
Website http://bighouse.com.my/project.asp?pid=867

17 Comments »

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  1. 610 sq. feet is a bit too small for most ppl. Only suitable for single ppl. Are they having any leaseback arrangement? And as you put it. a bit expensive for the location and size.

    Anyway, I checked out some launches over the weekend, around Happy Garden area. UOA is launching 3 different types of properties around Happy Garden / Seputeh area. I checked out the one at Happy Garden, called Happy Garden located at Jalan Perisa 8. 3 storey /3.5 storey link, 4 if you consider that the ground floor is just for parking only. Looked good from outside but I think UOA was rushing to launch this project. ID was very bare. For a property costing RM700K and above, the living room did not even have plaster celling and downlights. Also, celling was not very high, thus looked a bit stuffy. Maybe it was because it was quite crowded.

    Also, there is a 3 storey semi-D called Desa Tiara. Interestingly, the living room is on the 2 floor. First floor is only kitchen and maid/utility room. If you have guest, they will have to sit in your kitchen if they are too lazy to climb the stairs. Website is http://www.vdc.com.my/main.htm

    You should check it out.

    Comment by preacher — March 19, 2007 @ 10:17 am

  2. Admin, just heard from a potential buyer of Pertama that the Car Park is selling for RM50K. Is this correct? RM50K is a too much for a carpark, bringing the total cost to RM230K or about RM377 psf and its leasehold somemore.

    Comment by preacher — March 21, 2007 @ 6:43 pm

  3. not sure didn’t ask. but if you tell them its expensive, they’ll prolly tell you to rent…

    thanks for the tip on desa tiara.

    Comment by Administrator — March 21, 2007 @ 7:23 pm

  4. how far is it from klcc/minera and bukit bintang????

    Comment by naveed — June 5, 2007 @ 1:48 am

  5. about 10-15 minutes.

    Comment by Administrator — June 5, 2007 @ 7:09 pm

  6. what is the name of the closest LRT station from the project

    Comment by naveed — June 6, 2007 @ 12:16 am

  7. i think the nearest LRT station should be Maluri? not really walking distance though

    Comment by echolow — June 6, 2007 @ 4:58 pm

  8. How would we rate this locality interms of being close to KLcc/ city centre etc?

    Comment by Mona — June 7, 2007 @ 12:03 am

  9. Furtherto mu querry above…I would like to compare The locality Cheras area with other localities aswell as the distance from KLCC/ city centre

    Comment by mona — June 7, 2007 @ 2:13 pm

  10. yes i’d say it’s close to kl. maybe 15 minutes in normal traffic. Cheras is a good place to say but a little dense.

    Comment by Administrator — June 7, 2007 @ 6:07 pm

  11. In terms of K.M/millage, how far is it from the KLCC and Bukit Bintang. Thanks for your help….

    Comment by Mona — June 10, 2007 @ 4:02 pm

  12. not sure about the mileage, but maybe you should try to take a drive to get a feel of it.

    Comment by Administrator — June 10, 2007 @ 7:46 pm

  13. it’s around 5-8 km depending on destination.

    Comment by HOTHOTHOT — July 10, 2007 @ 4:40 am

  14. anyone know how many % of unit for pertama had been sold?…

    Comment by Vince — July 20, 2007 @ 8:46 am

  15. I have just booked a unit from the project.
    Is fronting KL without a balcony and it priced RM202K.
    A car park is selling at RM20K.Rental is RM80/month.
    Now only left about 20+ units.
    Fronting KL only left two units with balcony.
    Love the ID and concept that it is full furnished.

    Comment by Adeline — November 18, 2007 @ 8:11 pm

  16. went last Saturday, only 2 units available

    informed by friend yesterday all unit have sold

    Comment by PS — March 4, 2008 @ 1:51 pm

  17. do u think this is a good buy considering it is leasehold?? any difference between leasehold and free hold,any apartments available?? for the price it does not look too expensive considering its fully furnished….

    Comment by adam — March 25, 2008 @ 4:48 pm

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